Everyone knows that Lucky Star has been a South African icon for generations. We’ve all grown up with this iconic red, yellow and blue can that has made its way into TV shows, fashion shows and art galleries – it’s woven into the fabric of our country. And now we have the official proof to certify Lucky Star’s iconic status. The annual Ask Afrika Icon Brands survey is the market benchmark of brand and product loyalty in the country. And in their most recent survey, they awarded Lucky Star as the most iconic food brand in the country, and the second most iconic brand, across all markets and categories. This latest award is just another reason that Lucky Star is Mzansi’s taste of home.
